Click here to take survey - Online Shopping
1. Do you shop online for food?
2. If Yes, how often do you shop online?
3. Why do you shop online?
4. Which Supermarket do you buy your online groceries from?
5. What are the advantages of shopping online?
6. What are the disadvantages of shopping online?
Click here to take survey - Perceptions of Tesco
1. Do you / have you shopped at Tesco?
2. What colours do you link with Tesco?
3. Who do you think Tesco aim their products at? Age range, social class, location etc
4. If you shop at Tesco, why do you choose to shop there?
5. When you think about Tescos advertisements, what slogans / messages can you think of?
6. Does Tescos branding and identity remind you of any other stores / brands like it?
7. Would you rather go to Tesco and be accessible their range of products, or shop around in smaller local stores?
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